Social media is constantly evolving, changing and growing to meet new technology trends. It's what makes social challenging -- as communications professionals must be flexible and adaptable to investigating and using new trends. On Nov. 17, join IABC/Pittsburgh and our co-sponsor Point Park University's Center for Media Innovation as we host, for the third year in a row, Eyeflow CEO Phil Laboon. Laboon will evaluate social media trends and channels, and share tips and tricks for using them effectively.