BEGIN:VCALENDAR VERSION:2.0 PRODID:-//ChamberMaster//Event Calendar 2.0//EN METHOD:PUBLISH X-PUBLISHED-TTL:P3D REFRESH-INTERVAL:P3D CALSCALE:GREGORIAN BEGIN:VEVENT DTSTART:20170330T213000Z DTEND:20170331T000000Z X-MICROSOFT-CDO-ALLDAYEVENT:FALSE SUMMARY:High-Quality Content: What It Is\, and How to Produce More of It DESCRIPTION:Have a marketing challenge? Whatever it is\, someone has probably told you that the answer involves creating high-quality content. But what exactly does that mean? If you tell someone the solution is to "produce high-quality content\," you might as well have told them that the solution to their poor television advertising is to "create better advertising." High quality content is an output. A solid strategy and implementation plan is what allows you to create the content that your audience needs and wants. Join IABC/Pittsburgh and PRSA Pittsburgh for this panel\, which will explore different types of content strategy\, the resources needed to execute it\, how different audiences define high-quality content and how to measure your success. X-ALT-DESC;FMTTYPE=text/html:
Have a marketing challenge? Whatever it is\, someone has probably told you that the answer involves creating high-quality content. But what exactly does that mean? If you tell someone the solution is to &ldquo\;produce high-quality content\,&rdquo\; you might as well have told them that the solution to their poor television advertising is to &ldquo\;create better advertising.&rdquo\; High quality content is an output. A solid strategy and implementation plan is what allows you to create the content that your audience needs and wants. Join IABC/Pittsburgh and PRSA Pittsburgh for this panel\, which will explore different types of content strategy\, the resources needed to execute it\, how different audiences define high-quality content and how to measure your success.
\n LOCATION:Point Park University Center for Media Innovation 305 Wood Street Pittsburgh\, PA 15222 UID:e.2803.2663 SEQUENCE:3 DTSTAMP:20260416T035935Z URL:https://www.paacc.com/events/details/high-quality-content-what-it-is-and-how-to-produce-more-of-it-2663 END:VEVENT END:VCALENDAR